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Public Affairs and Advocacy Institute

PAAI 2023 Cohort

The Public Affairs and Advocacy Institute (PAAI) at ĢƵ offers advanced workshops conducted by advocacy and lobbying professionals throughout the year and hosts the Public Affairs and Advocacy Institute in January and May.

Taking advantage of its setting in the nation's capital, PAAI offers courses on the representation of organized interests to the federal government combining academic approaches with the real world of Washington advocacy.

Dr. Thurber with then Senator Obama presenting on congressional ethics reform

The Institute is a two-week intensive course (4 credit hours) offered in January and May focusing on major aspects of professional lobbying and political influence. The Institute features speakers from the faculty of ĢƵ and dozens of prominent professional lobbyists representing corporations, trade and professional associations, public interest groups, labor unions, as well as law and lobbying firms. The course also features perspectives from communications, digital marketing, survey research, and fundraising professionals. 

PAAI Group project presentation

The workshop examines the full range of strategies and tactics pursued by organized interests and their lobbyists in attempting to gain access, obtain and exchange information, and influence policy makers in Congress and the Executive Branch. Drawing on their rich body of experiences, prominent lobbyists involved in all aspects of their profession offer lectures on such topics as direct lobbying, fundraising, the uses of different kinds of political money, various types of grassroots programs, coalition-building, advertising and public relations, and litigation strategies.

The Institute has a longstanding commitment to values and ethics-based lobbying, providing lectures and discussions on all aspects of the topic. It also recognizes the need to integrate diversity, equity and Inclusion (DEI) in its approaches to developing effective advocacy campaigns. PAAI will continue to provide lectures and panels for individuals and organizations to better understand DEI impact on the Advocacy profession.

Students with certificates

Workshop participants are divided into teams to apply this knowledge by simulating the activities of a real-life lobbying firm. Under the direction of a senior Washington lobbyist serving as a mentor, each team creates a strategic lobbying plan on an important current public policy issue for a prospective client. On the final day of the institute the combined student and professional teams make a presentation of their strategic plans to a panel of faculty and lobbying professionals.

ĢƵ students should see their academic adviser for information on enrolling in the institutes. There are also a limited number of seats available to non-ĢƵ students to participate in the Institute either for- or not for-credit. Non-ĢƵ students and professionals can apply by submitting a resume and letter of interest to ccps@american.edu. Non-ĢƵ students should submit their interest in participating in the class by December 1, 2024 for the January Institute and April 18, 2025 for the May Institute.

Learn more about PAAI sessions for the upcoming academic year.
Winter Intersession Dates: January 2-11, 2025
Spring 2025 Dates: May 12-24, 2025

The Center offers several financial awards, including the Griffin Scholarship for the Public Affairs & Advocacy Institute, to help offset the costs of participating in the institutes for degree and non-degree students, and the Margery Kraus Public Affairs and Advocacy Scholarship for undergraduate and graduate students. 

To apply for scholarships, please review application requirements through . The deadline to submit applications for the PAAI winter 2025 session is December 15, 2024. Please note: the Benefactors Award is not available at this time. 

  • 4 credit hours.
  • The January Institute is part of the academic Spring semester during the Fall intersession.
  • The May Institute is part of the academic Summer semester.
  • Talk with your adviser about registering for GOVT 523.
  • Scholarship information is available.
  • Cost (non-credit): $1500 plus fees.
  • You provide your own lodging and travel arrangements.
  • The course schedule runs from approximately 9 am to 5 pm, Monday through Saturday.
  • Limited spots are available for professionals in January due to higher student registrations. More information available in early November.
  • To apply, email a resume and letter of interest to ccps@american.edu.
  1. Patrick Griffin and James A. Thurber, Teaching Public Policy Advocacy by Combining Academic Knowledge and Professional Wisdom, Interest Groups and Advocacy, 4 (2015), pp. 40-51. - Page 40-51.
  2. Gary Andres, Patrick Griffin, James A. Thurber, Presidential Studies Quarterly, 30:3 (2000), pp. 553-563.
  3. James A. Thurber, “From Campaigning to Lobbying,” in Candice J. Nelson, David A. Dulio, Stephen K. Medvic, eds., Shades of Gray: Perspectives on Campaign Ethics (Brookings Institution Press, 2002), pp. 151-170.
  4. James A. Thurber, “Changing the Way Washington Works? Assessing President Obama’s Battle with Lobbyist,” Presidential Studies Quarterly, 2011.
  5. James A. Thurber, “Obama’s Battle with Lobbyists,” in James A. Thurber (Ed.), Obama in Office Boulder, CO: Paradigm Publishers. 2011.
  6. James A. Thurber, “Lobbying, Ethics, and Procedural Reforms: The Do-Nothing 109th Congress Does Nothing about Reforming Itself,” Extensions. Fall 2006.
  7. James A. Thurber, Testimony before the House and Senate Rules committees on lobbying reform, March 2006.
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